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IPEVO CARDBOARD BOOTH

The 100% recyable pavilion

For the 2007 Taipei IT Month Expo, XRANGE created a unique 72㎡corrugated cardboard booth for IPEVO that can be completely recycled after the 9-day expo. The concept is a deliberate move to counter the prevalent use-and-toss expo mentality, and to create a unique brand experience with an intent environmental sensitivity. Recycled corrugated cardboard is used as structure, surface finish material and display setting. To further minimized waste, hollow structures are used as oppose to solid horizontal stacking for better material-efficient and structurally rigidity. 1mx1m “base pallets” with a 1-ton loading capacity form the floor and stage, light-weigh “stand pallets” are stacked as display islands; while life-sized cutout user scenarios “stories” compliments the products as backdrops.

site: Taipei World Trade Center Exhibition Hall, Taipei, Taiwan
total floor area: 72 sqm
design: Nov-Dec 2007
construction: Dec 2007

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